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50 Must-Follow Women Entrepreneurs in 2017

In her recent article on Huffington Post, Allison O’Kelly talked about how women-owned businesses are on the rise. While that’s worth major applause, it’s not rosy for all women in business. Women still face an uphill battle, and have to cope with inequities like gender bias, pay gaps, and discrimination in funding. According to Deloitte, only 13% of venture capital goes to women-led ventures, a sad reflection on the reality we still live in....

17 Women Entrepreneurs Share How They Got Started in Business

Every successful entrepreneur started somewhere. There’s no “magic pill” that effortlessly launches you out of your cubicle confinement and into the free world of entrepreneurship. For some, the dream to be your own boss grows for a long time, even years, before it finally comes to fruition....

Featured Article – Women Who Create BUSINESS – Winter 2016

Sue B. Zimmerman is #theinstagramexpert, founder of Insta-Results (the world’s fist comprehensive online Instagram course) and Ready Set Gram (a beginner Instagram course), and author of the number-one e-book, “Instagram Basics for Your Business.” She’s a popular CreativeLive instructor, a powerful speaker on prominent stages like Social Media Marketing World 15, and a highly sought-after business coach....

7 Creative Ways to Increase Instagram Followers

Are you on Instagram? Struggling to increase your followers? Instagram can be highly engaging but there is a right and a wrong way to increase followers on Instagram (and followers). In this post I asked Sue B Zimmerman (the Instagram Expert), to share 7 Creative Ways to Increase your followers on Instagram … the RIGHT way. Sue is my Go-To-Gal for Instagram tips, so listen up!...

How to Start a Successful Business: 17 Women Entrepreneurs Share Their Stories

One thing we can all agree on is that female entrepreneurs don't get enough press -- even the successful ones. So let's take a step toward changing that. Here's a guest post from Mary Fernandez, a visibility strategist who helps entrepreneurs stand out online. (She's also created a handy guide that will help you discover how to skyrocket your online presence.)...

21 Best Blogs That Will Help Grow Your Business

Every January I go through my inbox and take a good hard look at the amount of email I get. Then I let the purging begin! As the CMO of our business dashboards startup Dasheroo I'm laser-focused on what's new, what's hot and what's not, so I'm diving in on the bits and bytes for information on growing our business....

Top 5 CreativeLive Money and Life Classes of 2014

As head of Money & Life, I’ve had the privilege of working with some absolutely amazing instructors and–since it’s my job–I get to have them teach the stuff I’m passionate about learning myself. (Keeps things interested.) As we wrap up a dynamite 2014 for this channel, I just wanted to take this opportunity to highlight some of our biggest hits. If you’re looking for some terrifically informative (and entertaining) classes to take your creative work, business, and career in new directions in 2015, start with these CreativeLive classes:...

Instagram Growth with Sue B. Zimmerman

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing. In this episode I interview Sue B. Zimmerman, known as the Instagram Gal. She co-authored the ebook, Instagram Basics for Your Business and taught Instagram Marketing for Small Businesses on CreativeLive. Sue helps businesses leverage the power of Instagram. Sue explores what you need to know to improve your marketing and grow a community on Instagram. You’ll discover what marketers should know about Instagram, including the best photos to capture and the...

Instagram Marketing: How to get started with Instagram

The Social Media Marketing podcast is a show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing. The show format is on-demand talk radio (also known as podcasting). In this episode, I interview Sue B. Zimmerman, who is known as the Instagram Gal. Sue helps businesses use Instagram to find their ideal customers. She’s used Instagram herself to increase traffic to her Cape Cod retail boutique by 40% in only 12 months. Sue shares the strategy behind her Instagram success. You’ll learn how to take advantage of using photos and short videos and how...

Growing your Business with Instagram

If you pay attention to the news you probably heard when Facebook bought Instagram for a very pretty penny. I believe this social media channel has the potential to be a huge player in the scene, and it’s just getting started. However, many small business owners know nothing about growing your business with Instagram. Rather than leave you in the wilds of Instagram to fend for yourselves I’ve brought THE Instagram expert on to today’s show, Sue B. Zimmerman. Although a new leader on this topic she is truly the go-to person when it comes to Instagram. On this episode of...

Inventory Purgatory

Q: I have too much inventory. It’s not moving, and it’s killing my business. What are my options? A: Every retailer faces this problem sometime. You bet the farm that a product will move, but instead, it. just. sits. there. Years ago I came up with a seemingly great idea, a line of T-shirts for kids that extolled the virtues of working moms. I was sure I had a hit, so I ordered thousands of units to be printed. Despite my best promotional efforts, sales were flat and my dreams were ultimately packed up inside boxes in a storage unit. Over the...

Why 3 Serial Entreprenuers help other small business owners

Susan Zimmerman operates a retail store on Cape Cod and a small tech-consulting business in Wellesley, Mass. Lori Richardson does sales consulting from her Boston office and started a successful Seattle networking event. Melody Biringer organizes networking events, celebrates women’s success in city guidebooks, and runs Biringer Farm Products, a specialty food company in the Pacific Northwest. All three serial entrepreneurs spend much of their spare time helping other small businesses grow. The Intuit Small Business Blog recently talked with Zimmerman, Richardson, and Biringer about why they love supporting their peers, what professional questions they most commonly answer, and how they...

Instagram Business Boost with Sue B. Zimmerman

TMLS 33: Instagram Business Boost with Sue B. Zimmerman My friend Sue who was on the YouTube channel a couple weeks ago is on the show today talking more Instagram marketing goodness, SSSLIVE and so much more. LISTEN: The Marketing Lifestyle Show ep. 33 Subscribe via iTunes Subscribe via Stitcher Radio...

Sue B. Zimmerman talks Instagram for business

Sue B. Zimmerman, aka the #InstagramGal and #TheInstagramExpert, is a master at Instagram for Business. She teaches entrepreneurs, business execs, and marketing professionals how powerful Instagram for business can be. Sue B. is the founder of the online Instagram course Insta-Results, the author of the #1 eBook Instagram Basics for your Business, a Speaker and Business Coach. She also is the founder of SueB.Do & Sue B. Zimmerman Enterprise....