Have you ever wanted to take a vacation or maybe just a social media break without having to post on Instagram Stories? Well, there is an app for that, and now you are going to be able to unplug without your Instagram Stories going stale.
The answer: using Planoly to schedule your content.
Scheduling your Instagram Stories with an all-in-one tool like Planoly doesn’t just allow you to take a social media break, it can also take the worry out of implementing an Instagram marketing strategy.
Today I’m going to focus on Stories, but if you need a refresher on the basics of Planoly and how you can use it to schedule content for your feed, I’ve got all the info you need here.
Scheduling Instagram Stories with Planoly
Weak wifi, delayed flights and other travel mishaps can prevent you from sharing to Instagram Stories in a timely way. Fortunately, Planoly makes it easy to curate your Stories content with a few simple steps.
#1 Gather Your Images and Videos
Trying to find your videos and images while you’re traveling is a waste of time, not to mention a huge headache. By setting aside time to curate your images and videos, you can make sure your marketing campaign’s message is clear and you’re not missing any content.
I recommend saving all of your images and videos in cloud storage, like Google Drive or Dropbox. It not only makes it easier to organize, but it makes the content accessible to all the members of your team.
#2 Upload Your Stories Content
Once you’ve logged into your Planoly account, click on the Stories icon (“s” with the circle around it in the top left corner).
Next, click on “unscheduled.” Then select “add new story.”
Now, pick and upload from your content source.
Once your photos or videos are uploaded, you can drag them in the order you want to post.
When the order is right, tap on the content to add a caption and schedule a time to share. Then, tap on save.
When it’s time to post your Stories content, you’ll get a push notification. Tap on the notification to open your image or video.
You can add text or stickers to your clip just like you would with your typical Stories content. If you want to save yourself even more time, add those text or design elements ahead of time using a tool like Canva.
Finally, tap on share. That’s it, you’re done!
#3 When Should You Schedule Stories?
Using an app like Planoly to schedule your Instagram Stories is one the best ways to save time, stick to your posting schedule and stay connected with your Instagram community.
But just because you have the power to schedule content, doesn’t mean you should rely on this strategy all the time. Here are a couple of things to note:
- You should never schedule anything day-to-day, like grabbing coffee with a friend, if it’s not happening in real time. If you previously mentioned taking a family vacation or going Wifi-free for a weekend, people will quickly realize that your content is inauthentic.
- Try to keep your content as relevant and authentic as possible. We all need a social media break now and then, but don’t forget that it’s the real, authentic moments that people love. This can be your opportunity to show people the personality behind your avatar.
Get Ready to Optimize Instagram Stories for Your Business
Confused about how you can leverage Instagram Stories to sell your products online? Luckily, Instagram has added even more ways for followers to shop in just a few clicks. Download my complete checklist to get a step-by-step walkthrough of how you can share and customize your products in Instagram Stories.