If you’ve ever put in the work to create a new product only to have poor sales results you know what it feels like to flop. I’ve noticed that one reason people feel like they’ve failed is that they didn’t know how to bring attention to their new offer. The concept of launching a product […]
When Instagram initially rolled out Instagram Stories it felt like a race against the clock to view content from your favorite accounts before 24 hours or risk serious FOMO. But that era of short-lived Instagram Stories is coming to a close thanks to one of the newest features, Story Highlights. Introduced in December 2017, Highlights is […]
Creating content consistently for any of your online platforms is hard work no matter what industry you’re in. However, it’s so very important to maintain in order to continue to build your authority and drive people to your website. One piece of the process that our team has been able to do easily is brainstorm […]
Let’s be real, some days it can feel really tough (if not impossible) to get eyeballs on your content. Between Instagram’s tricky, ever-changing algorithm and competition from other brands, it can feel like even your best posts are being buried in the newsfeed. While some people might consider Instagram descriptions to be an afterthought, […]
If you’re using Instagram to build awareness for your business it’s important to continue learning about what’s working, what’s trending, and what is no longer effective. Changes are happening regularly. Instagram continues to make updates and release new features. And our behaviors as content consumers changes. So inevitably, over time we all have to adjust […]
As more people flock to the visual-first experience of Instagram, it’s important to find ways to make your brand’s account stand out. One easy way to elevate your Instagram strategy is with expertly formatted Instagram descriptions. A well-formatted Instagram description, with design elements like spaces and lines, will help you get your message across more […]
