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3 Things I Learned From Marie Forleo’s B-School

Launching a million dollar business when I was 22 years old is nothing compared to the challenges it takes to start an online business. I knew to find business success I would have to invest in the best, and that’s exactly what I found with Marie Forleo. She has built a multimillion-dollar business empire helping business owners turn their passion into success. Her in-depth course provides the tools that entrepreneurs need to take charge of their business. Here are my top three tips that I learned from Marie Forleo’s B-School.


B-School Takeaway #1: Create Practical Branding

If you want people to recognize your business you need to pay close attention to your brand messaging. I have mastered what it means to be one with my branding. Using my signature hashtag signs and love of all things nautical, my branding is easily recognized by my customers and social media followers. The key is to make sure you are consistent across all your social media platforms and your website. Creating this recognition with your customers will help to foster a stronger trust in your brand and what it represents.


B-School Takeaway #2: Understand your Customer Avatar

Many of you are probably wondering, “What does it even mean to have a perfect avatar?” Creating an avatar means asking yourself how you attract your ideal client, and what can you do so that they will want to continue to do business with you. Take the time to figure out what your clients like, such as their favorite dining options and hobbies. You should also familiarize yourself with your customer’s preferred social media platforms so you can be sure that you are focusing your digital strategy in the right places. Having a better understanding of your clients will help you to deliver higher-quality content exactly where they are. Still unsure who your perfect avatar is? Marie provides some amazing exercises that can help you better pinpoint your ideal client.


B-School Takeaway #3: Have a Winning Website

I may be the #InstagramExpert, but even I have struggled to create a perfect website. Marie does a fantastic job helping you to better understand the most important things to have on your website and how to organize your site. She really gets into the nitty gritty of the technicalities to ensure that your branding comes through. Marie knows that having an eye-catching website will help you put your brand out there in a big way, and she provides you with the tools you need to make that happen.

Running an online business is difficult. But much like Marie, I believe that a customer’s passion can often be one of the greatest determiners in finding business success. If you want to learn more about having a successful online business, don’t miss the training series that Marie just released. You can check it out here.


*I am a proud partner with Marie and I will be compensated for any referral sales of B-School.